This teaching material explores the psychology behind shopping and why we buy, ideal for high school and adult ESL classes. Students learn about consumer psychology, buying behavior, social proof, dopamine, brand loyalty, emotional marketing, sensory cues, impulse buying, fear of missing out, online shopping habits, reward systems, status symbols, identity, marketing strategies, buyer’s remorse, mindfulness in consumption, limited-time offers, targeted advertising, luxury branding, eco-friendly marketing, product placement, storytelling in advertising, consumer-brand relationships, shopping addiction, and spending habits. Includes engaging reading texts, comprehension questions, true/false exercises, and term definitions with complete solutions, perfect for English and social studies lessons.
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