
This Cambridge Business Lesson on Corporate Social Responsibility (CSR) (9609) begins by captivating students with an engaging letter, setting the stage for a comprehensive exploration of CSR.
The lesson then delves into the foundational concepts, starting with Carroll’s CSR pyramid to illustrate different levels of corporate responsibility, followed by Elkington’s Triple Bottom Line framework which broadens the scope to encompass people, planet, and profit. To enhance critical thinking and engagement, the lesson incorporates compelling videos, before moving on to crucial discussions around deceptive practices like greenwashing and bluewashing, supported by relevant real-world examples.
Finally, the lesson reinforces learning and prepares students for assessment with hyperlinked exam questions. This 25 slide lesson is all that a teacher and a student requires.
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The Business and Economics Playground
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