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Unlock the secrets of crafting compelling and impactful persuasive speeches with this step-by-step PowerPoint presentation designed specifically for Cambridge IGCSE students! This lesson dives deep into the art of persuasion, offering a scaffolded approach to ensure you excel in both reading and writing tasks. Perfect for mastering key skills and building confidence for your exams, this video is a must-watch for students aiming for top marks.

What you will learn in this lesson:

Understanding the Basics:

• Learn how to analyze reading and writing objectives to effectively approach the task.
• Gain insights into the assessment criteria for persuasive writing: 40 marks (15 for content and 25 for writing quality).

Using Persuasive Techniques:

• Discover two powerful acronyms, DAFORESTI and PERSUADE, summarising essential persuasive techniques.
• Match techniques to their definitions with interactive activities to deepen your understanding.

Aristotle’s Rhetoric Appeals:

• Explore ethos, pathos and logos with practical examples to enrich your speech.

• Test your understanding through guided exercises.

• Breaking Down the Writing Prompt:

• Conduct a SPAG analysis and use the “4Ws” strategy to grasp the task.

• Clarify style, purpose, audience and genre, ensuring your speech aligns with the expectations.

Annotating the Text:

• Use colour-coded annotations to effectively address each bullet point in the reading material.

Structuring Your Speech:

• Follow a clear seven-paragraph structure (P1 to P7), ensuring each section addresses specific bullet points.

Learn how to:

• Introduce the speaker and purpose.
• Develop body paragraphs with explicit and implicit details.
• Transition smoothly between ideas.
• Conclude with a strong summary and thank you note.

Developing Content:

• Use explicit details and marking scheme clues to create persuasive and relevant content.
• Learn to incorporate a minimum of 5 supporting points per body paragraph.

Final Tips for Success:

• Understand word count expectations (250–350 words) and ensure your speech fits within 1½ to 2 sides of A4 paper.
• Tailor vocabulary, tone and structure to resonate with the audience and purpose.

Interactive Activities:

• Throughout the tutorial, pause the video for hands-on tasks like matching techniques, annotating text, and drafting your speech. Compare your answers with the provided key to reinforce learning.

By the end of this tutorial, you’ll be equipped to write a polished and impactful persuasive speech. Practice crafting your own speech based on the given prompt using all the strategies covered in the lesson.